SYDNEY
SYDNEY

For business owners & entrepreneurs ready for more leads, better clients, and faster growth

CUSTOM JAVASCRIPT / HTML
SYDNEY
SEPTEMBER 1st, 2025

Australia's Most Ambitious Entrepreneurs Will Be Here...

Sydney Monday 1st September

CUSTOM JAVASCRIPT / HTML

AI & Social Media Marketing May Be The Missing Piece To Your Business Growth...

Most business owners hand off their marketing with blind faith…
They give it to a junior staff member, an agency, or someone who’s “good at Instagram”…

And then wonder why leads aren’t coming in.
Here’s the truth:
No one cares more about your business success than YOU.

If you want more clients, more growth, and more control over your results,
you must understand the engine behind lead generation.

Marketing isn’t about “posting every day” or chasing trends.
It’s about learning how to make data-driven decisions that attract the right clients, consistently.

Business growth today doesn’t come from guesswork.
It comes from you (the business owner, decision maker) being involved, not from sitting on the sidelines.

Ethan Donati & Gary Vaynerchuk

Ethan Donati awarded Young Entrepreneur Of The Year Melbourne 2024 in Marketing

Ethan Donati & Vince Vaughn

If you’re still relying on word of mouth and referrals to get most of your clients… you’re playing a dangerous game

What happens when referrals dry up? 
When your network runs out of people to send your way? 
When your competitors, who figured out how to market, start stealing the customers who should have been yours?

Service-based businesses have the biggest opportunity in marketing… yet most owners are blowing it.

Why?

Because the truth is… there’s barely any real competition.

If you run a traditional service-based business—plumbing, accounting, law, construction, consulting—your competitors have no clue how to market properly.

Most of them are stuck in the dark ages, hoping that "good work speaks for itself."

 They put marketing in the “too hard” basket. 

They waste money on clueless agencies. 

They press “boost”  here and there and call it a strategy.

Meanwhile, the few businesses that actually understand marketing?

 They dominate their industry.
They attract the best clients.
They dictate their prices, instead of competing on them.

So the question is:
Will you be the one who takes over while your competitors stay asleep?
Or will you keep waiting… while someone else claims your market?

OUR EVENTS SELL OUT QUICK.

previous guests include...

DAVID GOGGINS, GARY VAYNERCHUK, MARK BOURIS, STEPH CLAIRE SMITH, NAOMI SIMSON, MICHELLE BRIDGES, NEDD BROCKMANN, STEPHANIE RICE, NICK KYRGIOS, SETH GODIN & MANY MORE

WHAT YOU WILL LEARN

  • ​Learn the secrets of leveraging AI to scale your business & marketing faster. Discover how to use AI the right way to expand into new markets & attract ideal clients
  • ​Social Media skills that generate tangible business outcomes. 
  • ​Why you do NOT need a social media 'calendar'. Forget posting daily just to stay visible. Learn how real marketing works now and why strategy beats schedule.
  • ​Learn how to Make the right Lead Magnets that get your dream clients through the door, and how to ascend them up your value ladder
  • ​Learn how to fast track your Brand and Audience Tap into credibility by building the right relationships, the same way I worked with giants like David Goggins and Gary Vee.
  • ​Digital Marketing In 2025: How To Make Irresistible Offers, chose your ideal advertising platform, gain attention of your ideal clients and preframe them into buying your products and services
  • ​Build high-converting funnels for any industry. The 3 stages to building an effective marketing funnel online and offline that works for any industry even traditional service based businesses
  • ​Sales Processes, Business Models & Advertising Strategies That Work In Today's Market, and are efficient across all business stages, beginner, intermediate and advanced
  • ​Learn how to create a comprehensive digital marketing plan that drives website traffic, SEO, and higher conversion 
  • ​Learn how to cultivate a growth mindset and apply it to your business to overcome limiting beliefs, build confidence, and achieve success.
  • ​​Hear from Jane Lu — founder of Showpo and disruptor of traditional retail. From starting in her parents’ garage to building a global fashion empire, Jane brings a raw, no-fluff insight into entrepreneurship, virality, and building a cult-following brand from scratch.
  • ​Learn From Ethan Donati. Australia's #1 social media marketer, Who Has Co-Headlined Events With and marketed events consisting of global thought leaders Such As Gary Vaynerchuk, David Goggins, Seth Godin, Janine Allis, Naomi Simson, Sir Richard Branson and Mark Bouris.
  • ​Stay up-to-date with the latest AI marketing trends and best practices to automate and optimise your marketing efforts, improve customer experience, and drive business growth.
  • ​Learn neuromarketing and behavioural psychology principles behind some of the biggest and best marketing, sales and branding techniques 
  • ​Learn how to increase your word of mouth, maximise referrals and affiliate success with proven and easy relationship building and retargeting strategies
  • ​How to launch your ads in under 24 hours with zero guesswork. Use our rapid-fire ad system to get high-converting campaigns live faster than ever, even if you’re not a tech expert.
  • ​Learn how to adjust your existing business model to maximise your life time value per client and have them stay for longer
  • ​​Network with Like Minded People & attend the only event that is actually focused on tangible outcomes for business owners not just theory and feel good emotions.

WHO IS THE EVENT FOR?

This summit is designed for business owners, entrepreneurs, and founders of service-based businesses or eCommerce brands, whether you’re just starting out or scaling to new heights.

If you're a serviced based business, ecommerce founder, traditional business, anything from a chiropractor to a dental clinic, apparel store, speaker, coach, you name it.

...and you're ready to get more leads, close more sales, and scale with strategy, this event is for you.

 Whether you're closing your first deal or expanding globally, we'll help you:

Grow your audience

Boost your sales

Attract high-quality clients

Dominate your niche

This is for decision-makers only... the ones building the vision and leading the team.

Who the event is NOT for...

❌ This is not for employees or marketing managers.
❌ This is not for agencies attending on behalf of clients.
❌ This is not for spectators.

If you’re not the business owner, founder, or primary decision-maker, this probably isn’t for you.

Our events are tailored exclusively to the people who are in the arena the decisions maker who is building, growing, and leading.

WHO IS THE EVENT FOR?

This summit is designed for business owners, entrepreneurs, and founders of service-based businesses or eCommerce brands, whether you’re just starting out or scaling to new heights.

If you're a serviced based business, ecommerce founder, traditional business, anything from a chiropractor to a dental clinic, apparel store, speaker, coach, you name it.

...and you're ready to get more leads, close more sales, and scale with strategy, this event is for you.

 Whether you're closing your first deal or expanding globally, we'll help you:

Grow your audience

Boost your sales

Attract high-quality clients

Dominate your niche

This is for decision-makers only... the ones building the vision and leading the team.
WHO THE EVENT IS NOT FOR?

❌ This is not for employees or marketing managers.
❌ This is not for agencies attending on behalf of clients.
❌ This is not for spectators.

If you’re not the business owner, founder, or primary decision-maker, this probably isn’t for you.

Our events are tailored exclusively to the people who are in the arena the decisions maker who is building, growing, and leading.

TICKET SELECTION

Limited Tickets Available

GOLD TICKET

FREE

  • ​FREE Ticket Area Seating
  • ​Event Manual
  • ​See The Event LIVE!
  • ​Networking With Business Owners & Global Entrepreneurs

VIP TICKET

$27

LIMITED AVAILABILITY

Normally $97

Save $70

  • ​VIP Ticket Seating
  • ​Event Manual
  • ​​Post Event Group Zoom Q&A
  • ​Bonus 2 Hour Online Marketing Recording For Social Media Ads (Valued at $397)

PLATINUM TICKET

$197

LIMITED PER CITY

Normally $297

Save $100

  • 1-On-1 Photo With Jane Lu & Ethan Donati
  • ​​One-On-One Zoom Marketing Consult With A Specialist
  • ​Website Consultation 1 on 1
  • ​​Platinum Ticket Seating
  • ​Event Manual
  • ​Priority Q&A
  • ​Post Event Group Zoom 
  • ​Bonus 2 Hour Online Marketing Recording For Social Media Ads ​
  • ​Priority Entry

Where Australia’s Fastest-Growing Entrepreneurs Come to Scale

MELBOURNE  |  SYDNEY   |  BRISBANE

MEET YOUR SPEAKERS

GUEST SPEAKER

JANE LU

From accountant to 8-figure fashion empire founder.
As Seen on Shark Tank & Forbes & empowering over 175,000 women.

As Featured In:

GUEST SPEAKER

JANE LU

From accountant to 8-figure fashion empire founder.
As Seen on Shark Tank & Forbes & empowering over 175,000 women.

The visionary behind Showpo, the global fashion brand, capturing the hearts of millions of customers around the world.

In 2010, Jane faced numerous obstacles, including a mountain of debt, a failed business, and unemployment. Despite these challenges, Jane refused to let them get in the way of her dreams. She secretly quit her corporate job to start a business, and put on a suit everyday to pretend to her parents that she was still working as an accountant.

Fast forward fifteen years to today, and Jane's hard work has paid off. Showpo is known worldwide for its trendy and affordable clothing that has a set mission to empower women everywhere.

Alongside this, she is also known for her numerous media and public speaking appearances, in Australia and internationally, and her active support of the local startup scene. Now including Shark Tank Australia as she is part of the panel of Sharks that help aspiring entrepreneurs from all over Australia.

A big focus of her career is promoting entrepreneurship and women in business. A role model to aspiring entrepreneurs worldwide, she regularly talks up the importance of learning through mistakes, and following your own path unapologetically.

In 2015, she co-founded 'Like Minded Bitches Drinking Wine', a Facebook group and website for female entrepreneurs and business owners to bond over their experiences.  The community has since grown to more than 180,000 members.

After more than a decade, Jane's social media handle, The Lazy CEO, still captures who she is. A fan of working smart, not hard, her ethos is one that Bill Gates once put well: "I choose a lazy person to do a hard job. Because a lazy person will find an easy way to do it."

Event Schedule

BRISBANE

Monday 25th August

Brisbane Convention & Exhibition Centre
Merivale St, South Brisbane QLD 4101

MELBOURNE

Friday 29th August

Melbourne Convention and Exhibition Centre
1 Convention Centre Pl, South Wharf VIC 3006

SYDNEY

Monday 1st September

Four Seasons Sydney
199 George St, The Rocks NSW 2000

MEET YOUR SPEAKERS

Australia's Top Marketing Educator
Largest business event producer in Australia

ETHAN DONATI

CEO Of Full House Events, MillionDollarFunnels,  and Amazon best Selling Author of NO One's Coming

Ethan Donati, a pioneer in neuromarketing, human behaviour change, and digital marketing. His innovative strategies have revolutionised the marketing approaches of clients worldwide, making him the go-to authority for personality brands and businesses aiming for exponential growth. After getting being told not to come back to kindergarten for being too shy and facing a snowstorm at his first event, he defied the odds by transforming his failures into successes. He even went from failing university to teaching Neuromarketing and Digital Marketing at the prestigious University of Melbourne.

He has shared stages with legends like David Goggins, Gary Vaynerchuk, Seth Godin, and Mark Bouris, proving that his expertise isn't just recognised—it's revered. As the CEO and Founder of  My Million Dollar Funnels, he has driven clients to extreme levels success, mastering the art of creating high-converting funnels, groundbreaking ad campaigns, and explosive online sales. 

"The thing is not everyone can be a Michael Jordan or a Roger Federer but anyone can be an Ethan and do what I have done" - Ethan Donati



No one ever invited me to speak anywhere. 
That's why I had to learn how to produce my own events.
Now we are the largest business & personal development event producer in Australia

ETHAN AND GARY VEE at Mindset Matters 2023

MOST DECORATED DIGITAL MARKETER IN AUSTRALIA

ETHAN AND DAVID GOGGINS at Adapt or Die 2023

FROM HAVING A SNOW STORM HIT MY FIRST EVENT, WORKING AT HUNGRY JACKS, GETTING KICKED OUT OF KINDER FOR BEING TOO SHY TO NOW BEING AT THE TOP OF MARKETING AND ENTREPRENEURIAL SPACE & HAVING THE CHANCE TO BE RESPONSIBLE AND DEPENDED ON BY SOME OF THE WORLD'S BEST

2019 MY FIRST EVENT, SNOW STORM HIT IN SUMMER AND 1O PEOPLE SHOWED UP

Adapt Or Die Feat. Goggins Perth produced by Ethan Donati

Adapt Or Die Feat. Goggins & Nick Kyrgios, Brisbane produced by Ethan Donati

WHAT YOU'LL WALK AWAY WITH

Business Growth Through Marketing

  • Plug-and-play marketing system you can implement immediately
  • Proven funnels that turn clicks into high-quality clients
  • ​Advertising strategies that attract leads, not just views
  • Master AI with brand new AI Tools

Dominate Social Without Posting Daily

  • Learn from the marketer behind Goggins & Gary Vee’s Australia tours
  • Use content to create demand - even if you never (or don't want to) post daily
  • ​Grow your brand without chasing likes or dancing on reels

Unlock Buyer Psychology & Trigger Action

  • Understand what drives people to buy (and how to tap into it)
  • Get a peek behind 7-figure ad campaigns that convert
  • Walk away with a custom ad strategy tailored to your business

My motivation these last few years has been to master the activities that most people fear. Success in business and marketing is like mastering a game—you need the right Mindset and strategies. I'll reveal everything you need to know, step-by-step, so you master your marketing to scale your business.

…Even If You’re a Techie Dinosaur, Uncertain or Extremely Busy

Principle 1

WE SET THE EXAMPLE

Dominate Your Marketing. Learn to create highly effective sales funnels tailored for any business. Walk away with a comprehensive digital marketing strategy designed to boost leads, sales, and client acquisition. Implement content-driven advertising strategies that not only build your brand but also attract new customers.

You’ll discover:

  • Master Proven Strategies, Discover the tactics and methodologies used by top marketers to achieve industry-leading results. Understand the importance of leading by example in all marketing endeavors. Gain insights into successful campaigns that have set benchmarks in the industry.
  • Explore social media techniques that have propelled businesses to new heights. Learn from case studies of successful market leaders who set the bar high. Get actionable insights to apply these principles to your own business for exponential growth.

Principle 2

We Do What Others Won't

Learn from Australia's top marketer. Master social media strategies to generate more leads without the constant need for posting. Discover unconventional methods to enhance your social media presence and engagement.


You’ll discover:

  • Innovating Fearlessly: Understand the importance of taking risks and trying unconventional approaches in marketing. Gain insights into innovative campaigns that defied norms and achieved outstanding success. Do what scares you, Learn how to push boundaries and explore uncharted territories in your marketing efforts.
  • Discover bold and creative marketing strategies that stand out in a crowded market. Learn how to leverage unique selling points to differentiate your brand. Understand the value of persistence and resilience in executing bold marketing initiative

Principle 3

We Don't Stop in the Middle; We Stop When It's Over

Commit to Completion Understand the importance of seeing campaigns through to completion for maximum impact. Learn strategies to maintain momentum and drive towards your goals without faltering. Gain insights into the psychology of persistence and how 
it can transform your marketing results.


You’ll discover:

  • Advertising Psychology Reduce your learning curve in scaling, sales, and marketing with proven processes. Implement simple and repeatable automations, nurture sequences, and marketing strategies. Get a behind-the-scenes look at some of the most effective digital campaigns.
  • Achieve Comprehensive Success, Learn how to ensure every campaign is thoroughly planned and executed to its fullest potential. Discover the value of long-term vision and commitment in achieving marketing success. Get practical tips on sustaining efforts and seeing projects through to successful completion.

Join thousands of successful entrepreneurs who have transformed their marketing strategies with insights from the #1 Marketing Authority in AUSTRALIA.

HEAR DIRECTLY FROM OUR COMMUNITY ABOUT THEIR EXPERIENCE WITH US

 Record in her business

DONNA, Interplay

 If Ethan were a woman, I'd marry him. I'd propose.

JOEL

 Huge increase in business

Ray, EuroFootball Star

 We went from 2x return to now getting over 10x return. Ethan is one of the best that I have worked with.

MARK FIRTH

 He didn't JUST double it He EIGHT times'd it!

KAREN, CEO SMART STAYS

 We have over 400 leads already, we have had to employee more staff to handle all of these leads.

SAM

FREQUENTLY ASKED QUESTIONS

What is the Australian Marketing Summit 2025 about?

Brought to You by Ethan Donati, Skip the uncertainty, trial-and-error, and endless frustration of trying to figure everything out on your own. Instead, grow your business with powerful client-getting funnels, effective sales frameworks, and proven marketing strategies.

Marketing is a tool, the most powerful tool to grow ANY business. You need to learn it. Social Media, AI you name it.

Is Gary Vaynerchuk Going To Be There In Person?

Gary Vaynerchuk will be joining us In Person he is the HEADLINE speaker. There will be live Q&A opportunities. Platinum ticket holders will get a photo with Gary & book signing.

Estimated schedule
9am Cherie Eilertsen
10:30 am Ethan Donati 
12:30-1:30pm lunch break
1:30pm- 2:30pm Trent Cotchin in Melbourne, Phill Nosworthy in Syd/Bris
2:30-3:30pm Phill Nosworthy in Melbourne, Holly Ransom in Syd/Bris
3:30-5pm Gary Vaynerchuk

Who should attend the summit?

The summit is ideal for business owners, entrepreneurs, CEO's, service-based businesses, small business owners, From Beginners To Experienced Entrepreneurs, Whether You're In Service-Based Business Or E-Commerce, Closing Your First Deal Or Aiming For International Exposure, A Chiropractor Or An Influencer, And All In Between. We’ll Help You Grow Your Audience, Boost Sales, Get Quality Clients, Dominate Your Market

Is the summit suitable for businesses who have not yet done any marketing?

Absolutely! The summit is designed to cater to attendees of all levels of businesses, from beginners to seasoned professionals. Our sessions cover foundational concepts as well as advanced strategies with the focus of teaching you how to use marketing for lead generation & sales.

What’s the cost?

This event is absolutely free.
You can upgrade to a VIP for $27 or PLATINUM ticket for $197 if you wish.

Why is the event free?

We believe in giving world class education around marketing to as many people as possible.

Then during the event we will offer further education opportunities and/or services. 

We know that a small percentage of attendees will want to continue working with us and will do so during the event. This business model allows us to produce this event at no cost to you to attend. You are under no obligation to buy any further services or education with us.

How can I stay updated on summit news and announcements?

To stay informed about the latest news, speaker announcements, and agenda updates, be sure to subscribe to our newsletter and follow us on social media platforms for real-time updates and insights leading up to the event.

Will there be practical takeaways from the event?

Yes, the summit emphasises practical, actionable strategies that you can implement immediately to improve your marketing efforts.

Will there be opportunities for networking with other attendees?

Yes, the summit provides ample networking opportunities, including breakout sessions, interactive workshops, and virtual networking lounges, allowing attendees to connect, collaborate, and share insights.

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